LEONID KOSTRYKIN

LOCAL BUSINESS · CONFIDENTIAL

Website and local visibility for an art studio

An independent website that makes the studio discoverable beyond social media, builds trust and generates both private and corporate inquiries.

CONFIDENTIAL PROJECT

Design and brand name are not publicly disclosed.

The visual materials remain private at the client’s request. Only the brief, system architecture and verifiable results are presented, without revealing the business or its location.

Top positions

in local Google search

Private + B2B

new clients from the website

Own CMS

manage events without a developer

TASK

The local art studio was found almost entirely through social media. It needed its own digital platform that could rank in Google and present information clearly enough for modern AI search systems such as ChatGPT or Gemini to understand. Visitors also needed to discover events, register and contact the studio directly.

SOLUTION

I developed a custom multilingual website with a mobile-first design, local SEO architecture, structured data and clear pages for services, the studio story and events. Forms send registrations and messages directly into the administration area. A simple CMS lets the owner publish events independently, while the code and hosting remain under the business’s control on its own server.

PROCESS

From social media dependency to an independent digital platform.

01

Search and audiences

We analysed local search queries, competitors and the studio’s private and corporate audiences.

02

Structure and design

Services, story, trust, events and contact were organised into a clear mobile-first user journey.

03

Development and CMS

The website was custom-built and connected to event management, forms, a central inbox and language versions.

04

SEO and launch

Metadata, local content, structured data, sitemap, indexing and technical quality were configured and monitored.

WEBSITE CAPABILITIES

Visibility, trust and management in one system.

01

Local SEO

Dedicated pages and content answer real local queries instead of relying only on the studio’s brand name.

02

AI-search ready

Clear content, entities and structured data help search and AI systems understand the offer, local relevance and expertise.

03

Event management

Publishing a new event only requires an image, title, description, price, weekday and date.

04

Registration and contact

Visitors can register or send a message, and every inquiry arrives in a structured administration inbox.

05

Multilingual and mobile-first

Complete language versions and a smartphone-first interface reach more local audiences.

06

Own server and AI-assisted management

Code and data remain under control, while many changes can be prepared safely through the CMS or with AI assistance.

RESULT

Top positions · Private + B2B

Several months after launch, the website reached one of the leading Google positions for relevant local searches. It now attracts both private visitors and corporate inquiries. A clear story, professional presentation, local content and simple registration have increased trust and turned the website into an independent acquisition channel.

Duration

Not disclosed

Project cost

Not disclosed

SYSTEM

Custom-built and independently manageable.

Custom development

No restrictive page builder — structure, functionality and performance were developed for the studio’s exact needs.

Simple CMS

Events and content can be updated without code or ongoing developer support.

Local SEO and structured data

Technical signals and useful local content support indexing, search understanding and relevant visibility.

Dedicated server environment

The website runs independently on controlled infrastructure with access to code, data and backups.

AI-assisted maintenance

AI assists with preparing content and code changes, while publishing and control remain with the owner.

YOUR LOCAL BUSINESS

Can customers find you beyond social media?

I build websites that explain your story, capture local demand and remain easy to manage every day.